Monetizing a Blogspot blog can be a great way to earn some passive income. While Google AdSense is often the first choice, Adsterra offers a compelling alternative that many find easier to get approved for, especially for newer blogs.

Why Choose Adsterra Over AdSense for Blogspot?

Adsterra is known for its relatively lenient approval process compared to AdSense. This is a significant advantage for new bloggers or those struggling to meet AdSense's strict eligibility criteria. Additionally, Adsterra offers a wider variety of ad formats, including pop-unders, social bar ads, and in-page push ads, which can sometimes lead to higher earnings depending on your niche and audience. They also have a lower minimum payout threshold, making it quicker to receive your earnings.

Step-by-Step Guide to Monetize Your Blogspot Blog with Adsterra

Here's how you can get started with Adsterra on your Blogspot blog:

Step 1: Create an Adsterra Account

  1. Go to the Adsterra website.
  2. Click on the "Sign Up" or "Get Started" button.
  3. Choose "Publisher" as your account type.
  4. Fill in the registration form with your details (name, email, password, etc.).
  5. Verify your email address by clicking the link sent to your inbox.

Step 2: Add Your Blogspot Blog (Website) to Adsterra

  1. Once logged into your Adsterra account, navigate to the "Websites" section on the left sidebar.
  2. Click on "Add Website."
  3. Enter your Blogspot blog URL (e.g., yourblogname.blogspot.com).
  4. Select your blog's category and choose the ad formats you're interested in. Adsterra offers various options; start with display banners and pop-unders for broad coverage.
  5. Click "Add." Your website will then be reviewed by Adsterra. This usually takes a few hours.

Step 3: Generate Ad Codes

  1. Once your Blogspot blog is approved (you'll receive an email notification), go back to the "Websites" section in your Adsterra dashboard.
  2. Find your approved blog and click on "Add Ad Unit."
  3. Choose the ad format you want to create (e.g., "Display Banner," "Popunder," "Social Bar").
  4. Configure the ad unit settings (size for banners, frequency for pop-unders).
  5. Click "Get Code."

Step 4: Add Adsterra Codes to Your Blogspot Blog

This is where you'll integrate the ad codes into your Blogspot layout.

Option A: For Banner Ads (Recommended for beginners)

  1. In your Blogspot dashboard, go to "Layout."
  2. Click on "Add a Gadget" where you want the ad to appear (e.g., sidebar, below post title, footer).
  3. From the gadget list, choose "HTML/JavaScript."
  4. Copy the entire ad code provided by Adsterra and paste it into the "Content" box of the HTML/JavaScript gadget.
  5. Give your gadget a title (optional, it won't be visible to readers).
  6. Click "Save."

Option B: For Pop-under or Social Bar Ads (Requires placing code in <body> or <head>)

These ad formats usually require placing a code snippet directly into your blog's HTML template.

  1. In your Blogspot dashboard, go to "Theme."
  2. Click on the "Customize" dropdown and then select "Edit HTML."
  3. Find the closing <body> tag (</body>). It's usually near the bottom of the HTML code.
  4. Paste the Adsterra code for pop-unders or social bars just before the </body> tag.
  5. Alternatively, some Adsterra codes might need to be placed in the <head> section of your blog, which is found at the top of the HTML. Always check Adsterra's specific instructions for each ad format.
  6. Click "Save Theme."

Tips for Maximizing Your Adsterra Earnings

  • Experiment with Ad Formats: Don't stick to just one type of ad. Try banners, pop-unders, and social bars to see which performs best for your audience.
  • Optimal Ad Placement: Place banner ads in highly visible areas like above the fold, within your content, or in the sidebar.
  • Content is King: High-quality, engaging content will attract more visitors, leading to more ad impressions and clicks.
  • Drive Traffic: Promote your blog through social media, SEO, and other channels to increase your audience size.
  • Monitor Performance: Regularly check your Adsterra statistics to understand which ads are performing well and which areas need improvement.
  • Comply with Policies: Ensure your blog content adheres to Adsterra's terms and conditions to avoid any account issues.

By following these steps, you can effectively start earning money from your Blogspot blog using Adsterra, offering a more accessible entry point into online monetization than Google AdSense. Good luck!